Search
New Study Shows Kids Are Bullied For Not Spending Money In Free-To-Play Games
27.2.2024
New data from Norway examines how video games influence children, their social behaviors, and their spending habits. It turns out, younger players are being bullied over their lack of cosmetic skins, are using in-game items to become more popular, and are struggling to avoid all the ads...
Ron Faris at Nike Is Running With Web3
4.12.2023
As many corporations shied away from blockchain-powered initiatives this year, the shoemaker has been quietly building a model for how brands can use a Web3 backend to win new audiences
This New RTFKT Virtual Sneakers by Nike Do Not Require Owning NFT, What’s Going On?
21.11.2023
Source: Nike Fashion behemoth Nike has pre-launched new RTFKT Dunk Genesis sneakers that do not require an expensive NFT to buy. The public presale of the new real-world kicks went live on Monday, letting anyone buy the sneakers without owning an RTFKT non-fungible token (NFT). The drop is...
Crypto for Advisors: Innovating Legacy Programs with Blockchain
9.11.2023
In this week's issue of Crypto for Advisors, learn how brands are leveraging blockchain to innovate loyalty programs
Nike-RTFKT NFT Collections Generate $1.4 Billion in Trading Volume
6.11.2023
Non-fungible token (NFT) collections by sportswear giant Nike and virtual sneakers and collectibles creator RTFKT have seen $170 million in earnings and a whopping $1.4 billion in trading volume. There are two notable factors to keep in mind. One, Nike and RTFKT have joined hands less than...
JD Sports Teams Up With ZERO10 To Offer Virtual Fitting Of Nike Collection In Stores
7.8.2023
AR try-on store, Zero10 has announced its recent partnership with JD Sports to animate the new Need It Now Collection, a new release by Nike in collaboration with JD Sports.
Zero10 will deploy its AR Mirrors to allow users to virtually try on each outfit with advanced features and design...
How Gaming, Loyalty and Entertainment Are Adapting to the Rise of NFTs and Web3
23.6.2023
The gaming, entertainment and loyalty industries are poised for big changes, thanks to Web3 tech such as NFTs and DAOs. We talk to the experts on how. Plus, Nike and Puma announced new digital partnerships that show Web3 is still kicking
Fortnite’s New Nike Characters Are Made Out Of…Hmm
21.6.2023
Fortnite, Epic’s free-to-play online battle royale, is one of the biggest games in the world and contains some of the most famous characters in pop culture, including Spider-Man, Batman, Obi-Wan Kenobi, Goku, and Darth Vader. But now, it’s time to say hello to the two greatest fictional characters...
Nike Brings .SWOOSH to Fortnite's 240M Users With 'Airphoria' Virtual Experience
20.6.2023
All Fortnite players who play this island for 10 minutes or more will receive the Air Max 1 '86 Back Bling digital sneaker
Nike Hints at NFT Integration with Fortnite Game
19.6.2023
Popular sports brand Nike has hinted at the possibility of launching a collection of sneaker-themed non-fungible tokens (NFTs) within the popular game Fortnite.
In a June 16 announcement from Nike, it was revealed that the "ultimate Sneakerhunt" would begin on June 20, with a video featuring...
Nike teases upcoming ‘Airphoria’ NFT sneaker hunt on Fortnite
17.6.2023
In a short promotional video, Nike’s logo for its web3 platform .SWOOSH features alongside the logos for Epic Games’ Unreal Engine and Fortnite game
It Is June 2023 And EA Wants To Add NFTs To FIFA & Madden
5.6.2023
EA Sports and Nike announced yesterday that, at some point in the “future”, games like FIFA and Madden will feature integration with .Swoosh, which Nike describes as its “new digital community experience”.Read more
Sotheby’s Golden ‘Goose’ Sale and Mercedes Benz Puts NFTs in Motion
2.6.2023
Sotheby’s will sell Dmitri Cherniak's “The Goose” NFT at a live auction this month, while Mercedes Benz released a collection inspired by its luxury vehicles
Nike NFTs to make their way into EA Sports games and its millions of fans
2.6.2023
Nike’s “virtual creations” will be integrated into EA Sports games in the coming months
Nike Is Bringing Its .SWOOSH NFTs to EA Sports Games
1.6.2023
The sportswear giant and game publisher are partnering to build new immersive experiences in the EA Sports gaming ecosystem
Nike's Swoosh Web3 Platform Surpasses $1 Million in Sales
26.5.2023
SWOOSH, a web3 platform developed by the popular sports brand Nike, has already generated more than $1 million in sales from its first sneaker-themed non-fungible token (NFT) collection.
The strong sales number indicates that despite some early technical issues and delays, the demand...
Nike Trips Up .SWOOSH Launch While Bitcoin NFTs Soar
26.5.2023
Nike’s .SWOOSH NFT drop was filled with missteps, while a Bitcoin NFT collection topped the charts and NFT lending is gaining momentum with Binance and Astaria entering the market
Nike OF1 NFT Sale Surpasses $1M Despite Delays, Tech Issues
25.5.2023
The highly-anticipated virtual sneaker sale on .SWOOSH faced persistent delays, leaving some users frustrated. Meanwhile, Nike has so far labeled the release as a success
Traders Are Tired of Trump NFTs
21.4.2023
The former U.S. president’s second collection isn’t as successful as his first drop was, while Sotheby’s plans to sell an impressive NFT collection seized from Three Arrows Capital
Nifty News: Trump drops more NFTs ahead of presidential run, Meta opens to teens and more
19.4.2023
Trump’s first NFT collection has seen its value plummet by more than 60% following the latest launch which comes ahead of his 2024 presidential bid