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This New RTFKT Virtual Sneakers by Nike Do Not Require Owning NFT, What’s Going On?
21.11.2023
Source: Nike Fashion behemoth Nike has pre-launched new RTFKT Dunk Genesis sneakers that do not require an expensive NFT to buy. The public presale of the new real-world kicks went live on Monday, letting anyone buy the sneakers without owning an RTFKT non-fungible token (NFT). The drop is...
The Story Of Nike's Street Fighter Sneaker And Its Botched Release
17.8.2022
Evo Moment 37 is one of the most famous showdowns in video game history, a comeback so incredible that even those of you who know nothing about fighting games have probably seen it at some point. It’s so important, in fact, that to mark the occasion, a few years back Nike started working on a shoe...
Initial D x Nike Dunks Are Just Lovely
8.7.2022
While the Dunk craze is surely reaching its saturation point—I was in Sydney earlier this week and it felt like 40% of kids were rocking Pandas—there’s always room for innovation and amazing design work on the decades-old shoe. It just doesn’t always have to come from Nike themselves.Read more
Nike's Official Hello Kitty Sneakers Are Perfect
22.4.2022
I’ve written before how I’m a huge fan of Nike’s subtle “tributes” to things they don’t actually hold the license for, the latest example being a line of Prestos based on Star Wars characters like Boba Fett. These upcoming Hello Kitty sneakers, though, are the real deal.Read more
Sonic The Hedgehog 2's Official Sneaker Collab Is Not Great
1.4.2022
Let’s imagine it’s Saturday morning. You drive up to your local Aldi parking lot, you get out of your car, you walk inside. Mostly to get some cheap groceries, but also partially so you can saunter up and down the middle aisles, perusing the special buys that are currently on rotation. Maybe you’ll...
New Balance ‘Virtual Goods’ Trademarks Hint of Upcoming Metaverse and NFT Venture
1.2.2022
Following Adidas and Nike getting into the metaverse, the sneaker manufacturer New Balance seems to be prepping to launch virtual items tied to its products. The firm filed three trademark applications with the United States Patent and Trademark Office (USPTO) that describe “downloadable...
Foam Shoe Giant Crocs Files NFT and Digital Collectibles Trademark Application
16.1.2022
According to a recent trademark application, Crocs, the American shoe company based in Colorado may be delving into the world of non-fungible tokens (NFTs). Since 2004, Crocs has sold 300 million pairs of foam clog shoes and the application describes a protocol that can manage and store digital...
Nike Acquires NFT Startup RTFKT Studios in Order to ‘Deliver Next-Generation Collectibles’
14.12.2021
Nike, the American multinational footwear and sports apparel company has announced the acquisition of a startup called RTFKT Studios, a firm that leverages non-fungible token (NFT) assets, blockchain authentication, and augmented reality. Nike says the acquisition will allow the company “to...
Sneaker Giant Adidas Says the Metaverse Is ‘Exciting,’ Reveals Partnership With Coinbase
28.11.2021
The German multinational shoe and sportswear corporation Adidas recently announced the company has partnered with the cryptocurrency exchange Coinbase. Two days prior, The Sandbox tweeted about the popular shoe company and showed a video clip of Adidas real estate in the Sandbox metaverse....
Nike's New League Of Legends Sneakers Are Fantastic
10.11.2021
Our up-and-down year of video games x sneaker releases continues, with the latest collaboration being between Nike and the League of Legends Pro League.Read more
Athletic Shoe Giant Nike Looks Poised to Tackle Metaverse and NFTs: Report
8.11.2021
Nike, the American multinational footwear and sports apparel giant, is getting ready to step into the metaverse and the world of non-fungible token (NFT) technology. Reports show Nike has a few employees “thinking about the metaverse” and a 2019 patent for “cryptokicks”...
Nike's 'Gundam' Sneakers Look Badass
14.9.2021
These have been teased by sneaker types for months now, but over the last few days Nike have finally come out and made them official: over the next few weeks we’re getting not one but two pairs of Dunk Highs paying homage to Gundam.Read more
Nike's "Star Wars" Sneakers Look Fantastic
19.7.2021
There’s a thing that Nike does sometimes where, despite lacking the official license to make a branded shoe, they just pick a very obvious colour scheme, let fans give them a nickname and run with it anyway. It’s worked on everything from Doraemon to Gundam, and next month it’s taking on Star...
Nike Has Made Some "Anime" Sneakers
4.6.2021
Similar to the “Gamer” tributes from 2020, Nike is launching a new line of sneakers called Nike And The Mighty Swooshers, which is going to be based entirely around anime.Read more
Nike Suing Over Lil Nas X's "Satan" Sneakers
30.3.2021
To go along with the release of his new video for Montero—in which he gives Satan a lap dance—Lil Nas X also teamed up with a customs company for the release of a range of Hell-themed Nike Air Max sneakers. Only problem being that now Nike is suing.Read more
The Best House Slippers, According To Our Readers
22.1.2021
Top Pick: L.L Bean Wicked Good Moccasins (Men’s, Women’s) | $79Read more