New Balance Athletics Inc. Launches a Pilot Project Based on Distributed Ledger Blockchain Technology

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Headquartered in Boston, New Balance Athletics Inc., which takes pride in being the world’s leading sports apparel and footwear firm, has broadcasted the news about the launch of its highly anticipated pilot program in collaboration with research and development company, Input Output Hong Kong or IOHK, as it is popularly addressed as. The project will …

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