Nike Inc. Aquires RTFKT for Digital Transformation

Publikováno: 14.12.2021

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NIKE, Inc. announced today that it has acquired RTFKT, a prominent brand that uses innovation for creating next-generation collectibles combining culture with gaming. This purchase accelerates the digital transformation of Nike allowing serving creators and athletes at the nexus of sport, gaming, creativity, and culture. President and CEO John Donahoe said that they are the …
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