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Bankruptcy Court Terminates FTX Naming-Rights Agreement for Miami Heat Arena
13.1.2023
A federal bankruptcy court in the U.S. has ended the FTX naming-rights agreement for Miami Heat’s basketball stadium. The sports venue was branded FTX Arena as part of a multi-year, multi-million dollar sponsorship deal between the now-bankrupt crypto exchange and Miami-Dade County in 2021....
Miami HEAT Arena Balks at FTX Naming Rights, Ending 19-Year Deal Early
12.11.2022
Miami-Dade County terminated its relationship with the exchange
FTX Becomes MLB’s Official Cryptocurrency Exchange Brand in Long Term Deal
23.6.2021
Following the naming rights deal for the NBA’s Miami Heat arena and the partnership with the esports giant TSM, FTX Trading Limited revealed a long term partnership with the professional baseball organization Major League Baseball (MLB). FTX Partners With Major League Baseball FTX Trading...
FTX Lands Naming Deal With Esports Giant TSM for $210 Million
5.6.2021
On Friday, FTX Exchange announced signing a naming rights deal with U.S. professional esports organization TSM for $210 million. The cryptocurrency exchange’s multi-year partnership arrangement will allow the crypto firm to rename the company to “TSM FTX.” Esports Firm TSM Will...
Sam Bankman-Fried’s FTX to purchase Miami Heat arena naming rights
13.3.2021
Last purchased for $2 million per year, the naming rights will mark a crypto first among major American sports leagues