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Bitcoin.com Partners With Busan International Film Festival as Major Sponsor
1.10.2023
Bitcoin.com, one of the world’s leading cryptocurrency wallet developers and news portals, has partnered with the Busan International Film Festival as a major sponsor. The Busan International Film Festival (BIFF), held annually in South Korea, is one of the most significant film festivals...
FTX Looking to Recover Millions Paid to Athletes and Sports Clubs
10.9.2023
Advisers working for FTX have analyzed if some payments made by the failed crypto exchange to sports stars and organizations can be returned. The money went to celebrity athletes, including basketball legend Shaquille O’Neal, and sports teams like the NBA’s Miami Heat and Formula 1’s Mercedes under...
Wallex.US Wallet Sponsors US Open of Surfing – One of the Largest Sports Festivals in the World
26.7.2023
The newly launched a non-custodial crypto and defi wallet app Wallex.US is making a big splash by becoming the first ever cryptocurrency company sponsoring a major surfing event. The 2023 Wallex US Open of Surfing will be held in Huntington Beach, California, from July 29 through August 6, 2023....
Sui Blockchain Signs Multiyear Deal With Red Bull Racing
1.6.2023
Sui will roll out a series of digital experience for racing fans over the coming months
Back on track: Kraken inks F1 crypto sponsorship deal with Williams Racing
29.3.2023
Kraken has inked a partnership deal with Williams Racing marking the first major return to F1 for crypto this year
Kraken Lands Sponsorship Deal With Williams Racing Despite U.S. Regulatory Crackdown
28.3.2023
Formula 1 team Williams Racing signed U.S. crypto exchange Kraken as a sponsor after losing one of its most prominent drivers, Nicholas Latifi, who reportedly earned the team a large amount of sponsorship fees
Cryptocurrency Exchange to Sponsor Ukraine’s National Soccer Team
14.1.2023
Ukraine’s national soccer team has secured a sponsorship deal with a player from the industry that wants to engage fans and promote adoption of cryptocurrencies. As part of the agreement, an EU-based coin trading platform will be the team’s crypto partner for the next three years. Whitebit Exchange...
Bankruptcy Court Terminates FTX Naming-Rights Agreement for Miami Heat Arena
13.1.2023
A federal bankruptcy court in the U.S. has ended the FTX naming-rights agreement for Miami Heat’s basketball stadium. The sports venue was branded FTX Arena as part of a multi-year, multi-million dollar sponsorship deal between the now-bankrupt crypto exchange and Miami-Dade County in 2021....
Crypto Exchange Upbit Logo to Appear on Italian Soccer Club Napoli’s Jerseys
5.1.2023
Shirts worn by the players of the Italian soccer team Napoli will display the logo of cryptocurrency exchange Upbit. The arrangement is part of a sponsorship deal with Dunamu, the company that operates the coin trading platform, which is one of the largest in South Korea. Italian Serie A Leader...
Report: FTX Execs Offered Taylor Swift $100M to Endorse the Exchange, Source Says Singer Never Considered the Deal
7.12.2022
According to a report, the American singer-songwriter Taylor Swift was allegedly courted by FTX to promote the exchange. Sources say the deal was worth more than $100 million and it was reportedly pushed by the FTX executive Claire Watanabe. Award-Winning Singer Taylor Swift Was Allegedly Courted...
Argentina’s fan token sinks 31% after World Cup loss against Saudi Arabia
23.11.2022
The price of soccer fan tokens, designed for fan engagement, is seemingly impacted by the on-field performance of teams
From Mercedes F1 to Miami Heat, Sports Teams Suspend FTX Sponsorships
13.11.2022
A string of organizations competing in various sports are pulling out of sponsorship deals with beleaguered cryptocurrency exchange FTX. The coin trading platform had pledged millions of dollars to building up brand recognition among sports fans before it went bankrupt. FTX Sign Being Dismantled...
Formula One Team Haas F1 to Mint Branded NFTs With Opensea
4.11.2022
U.S.-licensed Formula One constructor Haas F1 Team has announced a collaboration with non-fungible token (NFT) marketplace Opensea. As part of the agreement, a collection of NFTs will be produced for Haas while Opensea’s logo will appear on its cars. Opensea to Help American Formula One Team Launch...
Uniswap Foundation to Distribute $1.8 Million in Grants to 14 Recipients
22.9.2022
The Uniswap Foundation (UF), the group behind the decentralized exchange (dex) Uniswap, announced the first wave of foundation grants on Wednesday as it plans to distribute $1.8 million total, awarded across 14 grants. The UF announcement details that a touch more than $800K will be awarded...
Binance to Sell NFT Tickets for Major Italian Soccer Club Lazio
30.7.2022
Crypto exchange Binance will be offering NFT tickets for the games of one of Italy’s leading soccer teams, Lazio, during the upcoming season in the Italian Serie A championship. Supporters of Lazio will be able to use the tokens to also take advantage of various discounts. Lazio Fans to...
Supply chain thwacking: VeChain's $100M sponsorship deal with UFC
10.6.2022
The multi-year deal will see VeChain’s brand incorporated across multiple UFC marketing assets and reach an estimated 900 million households who watch the events worldwide
Algorand becomes first US blockchain sponsor of FIFA World Cup
3.5.2022
The proof-of-stake blockchain will assist FIFA in developing a “digital assets’ strategy” along with providing an official “wallet solution”
Blockchain.com Inks Sponsorship Deal With the NFL’s Dallas Cowboys
14.4.2022
On Wednesday, the firm Blockchain.com announced it inked a deal with the NFL’s Dallas Cowboys as the team’s “exclusive digital asset partner.” The deal will bring Blockchain.com a great deal of exposure in terms of television, signage, and radio and the digital currency...
Swyftx signs major sponsorship deal with Aussie National Rugby League
17.2.2022
Speaking on the partnership with the NRL, Swyftx CEO Ryan Parsons said that the “mass appeal of sport means it’s a hugely important way for exchanges to announce themselves.”
MLB Team Washington Nationals Partners With Terra Blockchain Community, Ballpark Plans to Accept UST
11.2.2022
On February 9, the American professional baseball team based in Washington, D.C., the Washington Nationals, announced the team has partnered with Terra, the open-source blockchain platform and decentralized autonomous organization (DAO). The Washington Nationals detail that the team is...