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Crypto.com Becomes Global Cryptocurrency Partner of UEFA Champions League in Multi-Year Deal
14.8.2024
Crypto.com and UEFA have announced a multi-year partnership, making Crypto.com the first and exclusive global cryptocurrency platform partner of the UEFA Champions League. This collaboration aims to enhance fan engagement by integrating cryptocurrency into the football experience, featuring...
Stake Secures Naming Rights for Sauber’s Formula 1 Car in Multi-Year Deal
2.1.2024
  Cryptocurrency betting and casino platform Stake has obtained the naming rights for Sauber’s Formula 1 car for the 2024 and 2025 seasons. On January 1st, Stake made an announcement revealing their transition into Formula One, as they will feature as the primary sponsor...
Web3 Firm Chain Reveals Multi-Year Partnership With the New England Patriots
23.9.2022
The Web3 software solutions company Chain announced the company has partnered with Kraft Sports + Entertainment, the owners and operators of the New England Patriots, New England Revolution, Gillette Stadium, and Patriot Place. Chain details that the multi-year deal will allow the company to serve...
Blockchain.com Inks Multi-Year Deal With Dallas Cowboys Star Quarterback Dak Prescott
24.8.2022
The crypto firm Blockchain․com announced on Tuesday that the company has inked a multi-year partnership deal with the Dallas Cowboys quarterback Dak Prescott. Blockchain.com says the Cowboys quarterback will appear on TV, radio, and social media in order to bring his “personal brand...
NYDIG to Provide the New York Yankees With Bitcoin Payroll Services
14.7.2022
On July 14, 2022, the bitcoin company NYDIG, a subsidiary of Stone Ridge, announced that the firm inked a multi-year deal with the Major League Baseball (MLB) team the New York Yankees. According to the partnership announcement, NYDIG will be the professional baseball team’s “official...
Barbie-verse: Mattel inks multi-year deal with Cryptoys NFT marketplace
10.6.2022
Mattel plans to use its intellectual property featuring brands such as Barbie and Hot Wheels to create playable avatars sold as non-fungible tokens (NFTs) in an upcoming metaverse
Red Bull Racing Partners With Bybit, F1 Team Says It’s the ‘Largest per Annum Crypto Sports Deal to Date’
16.2.2022
Red Bull Racing (RBR) has announced the cryptocurrency exchange platform Bybit has joined RBR as a principal team partner. According to the announcement, RBR says the deal is the “largest per annum cryptocurrency sports agreement to date.” Red Bull Racing and Crypto Exchange Bybit...
Crypto.com Inks Multi-Year Deal With LeBron James and His Education-Focused Nonprofit
28.1.2022
On Friday, the digital currency exchange Crypto.com announced the company has inked a multi-year partnership with LeBron James and the LeBron James Family Foundation (LJFF). The crypto trading platform notes that the partnership will bolster things like “educational empowerment,”...
Italian Sports Car Maker Ferrari Inks Multi-Year Deal With Blockchain Firm Velas Network AG
28.12.2021
The Italian luxury sports car manufacturer headquartered in Maranello, Italy, Ferrari has announced the firm is partnering with Velas Network AG, a firm that specializes in blockchain and non-fungible token (NFT) technology. Ferrari Reveals Partnership With Blockchain Firm Velas On December...
Crypto.com Signs Multi-Year Deal With LA’s Angel City Football Club
21.12.2021
The cryptocurrency exchange Crypto.com has announced the company has partnered with the Angel City Football Club (ACFC) as the ACFC’s official cryptocurrency and NFT partner. The deal follows a slew of sports-related partnerships Crypto.com has made this year, including acquiring the naming...
Fox Entertainment and WWE Ink Multi-Year Deal to Distribute Exclusive NFTs
28.10.2021
Nearly every industry under the sun has started to notice non-fungible token (NFT) technology and on Wednesday, the media and entertainment company World Wrestling Entertainment, Inc., otherwise known as WWE, announced the launch of an exclusive NFT marketplace. According to the announcement,...
Kevin O’Leary Buys More Crypto, Gets Paid in Crypto, Partners With FTX Exchange
12.8.2021
Shark Tank star Kevin O’Leary, aka Mr. Wonderful, is increasing his cryptocurrency allocation. He is also taking an equity stake in the FTX crypto exchange and has signed a multi-year deal to become its ambassador and spokesperson. He will be paid in crypto for his services. Kevin...