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Bankruptcy Court Terminates FTX Naming-Rights Agreement for Miami Heat Arena
13.1.2023
A federal bankruptcy court in the U.S. has ended the FTX naming-rights agreement for Miami Heat’s basketball stadium. The sports venue was branded FTX Arena as part of a multi-year, multi-million dollar sponsorship deal between the now-bankrupt crypto exchange and Miami-Dade County in 2021....
Crypto Exchange Upbit Logo to Appear on Italian Soccer Club Napoli’s Jerseys
5.1.2023
Shirts worn by the players of the Italian soccer team Napoli will display the logo of cryptocurrency exchange Upbit. The arrangement is part of a sponsorship deal with Dunamu, the company that operates the coin trading platform, which is one of the largest in South Korea. Italian Serie A Leader...
Valkyrie Reveals Intention to Sponsor Grayscale’s Bitcoin Trust as GBTC Discount to NAV Widens
1.1.2023
Valkyrie Investments, a Tennessee-based asset manager, has announced its intention to become the new sponsor of Grayscale’s Bitcoin Trust (GBTC). The company states that it is “uniquely qualified” for the role and plans to facilitate redemptions at net asset value (NAV) through...
From Mercedes F1 to Miami Heat, Sports Teams Suspend FTX Sponsorships
13.11.2022
A string of organizations competing in various sports are pulling out of sponsorship deals with beleaguered cryptocurrency exchange FTX. The coin trading platform had pledged millions of dollars to building up brand recognition among sports fans before it went bankrupt. FTX Sign Being Dismantled...
Binance to Sell NFT Tickets for Major Italian Soccer Club Lazio
30.7.2022
Crypto exchange Binance will be offering NFT tickets for the games of one of Italy’s leading soccer teams, Lazio, during the upcoming season in the Italian Serie A championship. Supporters of Lazio will be able to use the tokens to also take advantage of various discounts. Lazio Fans to...
Algorand becomes first US blockchain sponsor of FIFA World Cup
3.5.2022
The proof-of-stake blockchain will assist FIFA in developing a “digital assets’ strategy” along with providing an official “wallet solution”
Undefeated Gilberto ‘Zurdo’ Ramirez Heads to the Ring With Bitcoin.com in His Corner
16.12.2021
Gilberto ‘Zurdo’ Ramírez, a Mexican boxer with an impeccable professional record, is warming up for a Saturday night bout, one last hurdle before getting a shot at the World Boxing Association (WBA) light heavyweight title. Ramirez will face Yunieski Gonzalez in a final...
Italian Soccer Champion Inter Secures $100 Million Crypto Partnership Deal
4.9.2021
Inter Milan, Italy’s reigning soccer champion, has signed a partnership agreement with blockchain company Zytara Labs. The collaboration aims to provide users of the club’s mobile app with access to crypto products and allow Inter to create digital collectibles for fans around...
English Premier League Team Features Dogecoin for 2021-22 Season — Players Wear DOGE Logo on Sleeves
16.8.2021
English Premier League football players with the Watford Football Club are now wearing the logo representing the meme cryptocurrency dogecoin for the 2021-22 season. The team wore the image for bitcoin in the previous season. Dogecoin Promotion at English Premier League Matches The players of...
Soccer Giant AC Milan Seals Sponsorship Deal With Crypto Exchange Bitmex
12.8.2021
Italian soccer club AC Milan and Bitmex have reached a long-term partnership agreement that will put the logo of the cryptocurrency exchange on Milan’s jerseys. As part of the sponsorship deal, Bitmex will become Milan’s ‘official sleeve’ and ‘crypto trading’...
Formula 1 Secures Multimillion Crypto Sponsorship Deal
30.6.2021
Formula 1, the international auto racing organization, has found a new sponsor from the crypto industry. The long-term deal will provide a digital asset trading platform with brand presence at F1 events while the car championship hopes that the partnership will allow it to “explore the world...
PR: CoinDeal – Premier League Sponsor Ready for New Challenges in US Market
20.5.2019
Last season in the Premier League brought a huge success for the both teams – Wolves and CoinDeal. The crypto exchange, thanks to this brave marketing step, has guaranteed himself value of £38,091,373 of gross exposure of the brand at the time of broadcasting in the media, gained popularity and...