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Nalezeno "toys r us": 11

Toys 'R' Us' New AI-Generated Ad Is Truly Horrible And More Of The Week's Takes

29.6.2024
Toys ‘R’ Us—or, more accurately, the brand’s reanimated corpse—made waves this week with the release of an AI-generated ad that inadvertently reveals so much about this era of widespread “enshittification.” Our piece on that, as well as a lament for the way expiring licenses are killing Forza...

Toys 'R' Us Spits On Its Own Grave With AI-Generated Trash

26.6.2024
Private equity vultures made Toys ‘R’ Us go bankrupt in 2017. All its U.S. stores closed in 2021. But the zombie brand is still around thanks to a licensing deal with Macy’s. Now it’s using generative AI to reanimate its corpse with an origin story ad that puts its 70-year history in a machine...

Kotaku Readers Share Their Favorite Holiday Gaming Gifts

28.12.2023
Earlier this week, I shared a story about my favorite Christmas gift. It was an Xbox 360 I had begged my late grandma for, which she bought alongside a copy of Gears of War and a second controller for my bestie and I. This gift would set the course for my life’s current trajectory, one neither...

Kotaku’s Weekend Guide: 8 Games To Devour Between Feasts

17.11.2023
November is flying by. Just yesterday it was Halloween, and now we’re already less than a week away from Thanksgiving. What are you feeling thankful for these days? I’m feeling pretty thankful that 2023 still has so many good games left for me to check out. The only downside is they’re...

Toys R Us declares an NFT collection via their Geoffrey the Giraffe NFTs

8.12.2022
Toys R Us, which happens to be a very popular toy retailer based out of the US, is extremely pleased and takes an immense amount of pleasure in making their formal announcement of having delivered their Geoffrey the Giraffe NFTs. They are distinctly aware that this timing has been very accurately...

Japan Has Black Friday For Some Reason

26.11.2021
Thursday was Thanksgiving, but Japan doesn’t celebrate Thanksgiving. That hasn’t stopped Japanese retail from rolling out Black Friday sales. Read more

Hunting for Pokémon Cards Has Become a Different Kind of Game

7.4.2021
A few weeks back, during a particularly unremarkable late night of insomnia-fueled doomscrolling, a notification slid its way onto my phone’s screen that quickened my pulse and dilated my pupils. For the next few minutes or so—there was no way to be sure for how long—the long out-of-stock Pokémon...

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