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Three Arrows Founders in Hiding, Voyager's Unknowns, Vauld's 'Breathing Space' + More News
11.7.2022
Get your daily, bite-sized digest of cryptoasset and blockchain-related news – investigating the stories flying under the radar of today’s crypto news._______...
Read More: Three Arrows Founders in Hiding, Voyager's Unknowns, Vauld's 'Breathing Space' + More News
FDIC reportedly scrutinizing Voyager Digital marketing; complex SBF ties come to light
7.7.2022
Some Voyager Digital customers did not understand the scope of FDIC protection for their deposits, leading to questions about the firm’s marketing
Cappasity to Launch the Solution for Creating NFT-Based Loyalty Programs
29.6.2022
PRESS RELEASE. SANTA CLARA, CA, June 29, 2022/ — Cappasity provides solutions for 3D digitizing of products for online stores and classifieds. Soon, the platform will offer an NFT service, allowing store owners to create a new communication and marketing channel with their customers....
Japanese Virtual IP Firm Raises $10 Million to Accelerate Metaverse Business
25.6.2022
Brave Group Inc., a Japanese virtual IP firm, recently said it had raised $10 million in new capital and that the company expects to use part of these funds to boost its “solution services for clients in the metaverse marketing business.” Taking part in Brave Group’s latest...
Voyager Limited, Binance Scores Ronaldo, New Bitcoin Bridge, 'Brutal' Singapore + More News
23.6.2022
Get your daily, bite-sized digest of cryptoasset and blockchain-related news – investigating the stories flying under the radar of today’s crypto news.
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Read More: Voyager Limited, Binance Scores Ronaldo, New Bitcoin Bridge, 'Brutal' Singapore + More News
Crypto Exchanges Backing Away from Sports Spending as Crunch Continues
21.6.2022
Crypto firms are reportedly scaling back their spending on sports-related advertising and sponsorship as winter continues to bite in the markets.
Many crypto companies – including Crypto.com and Coinbase – have responded to a sharp drop in crypto prices and trading volumes by announcing they...
Metaverse could be worth $5 trillion by 2030: McKinsey report
16.6.2022
A new report from global consulting firm McKinsey found that the metaverse could be worth $5 trillion by 2030
Lawsuit Accuses Binance US of Selling Unregistered Securities, False Advertising Terra UST as ‘Safe’
13.6.2022
A class-action lawsuit against Binance US has been filed in California that alleges the exchange misled investors and sold unregistered securities to roughly 2,000 plaintiffs. The case was filed by the law firm Roche Freedman LLP, a company known for high-profile crypto lawsuits during the last...
Twitter's Head of Marketing Denies Claims by Yuga Labs Co-Founder About a Social Media Attack
13.6.2022
Justin Taylor, Head of Consumer Product Marketing at Twitter, has questioned claims by Yuga Labs co-founder Gordon Goner that the project's social media accounts encounter a possible attack that would involve an insider at Twitter....
Read More: Twitter's Head of Marketing Denies Claims by Yuga...
Supply chain thwacking: VeChain's $100M sponsorship deal with UFC
10.6.2022
The multi-year deal will see VeChain’s brand incorporated across multiple UFC marketing assets and reach an estimated 900 million households who watch the events worldwide
A Newly Published Book Claims to Tell the ‘Real Story Behind Mysterious Bitcoin Creator’
5.6.2022
During the last 13 years, a great number of individuals have claimed to be the inventor of Bitcoin, but no single person has been able to prove this to the greater crypto community. At the end of August 2019, a marketing and public relations (PR) agency published a press release that featured a...
Chelsea Secures First Crypto Shirt Sponsor in USD 24M Deal
13.5.2022
Shortly after the UK seized the club from sanctioned Russian oligarch Roman Abramovich and a group of investors paid GBP 2.5bn (USD 3.1bn) for his shares, Chelsea FC is teaming up with digital asset investing platform WhaleFin under a shirt sponsorship deal for the next season.
The deal...
Mining Capital Coin CEO accused of $62M investment fraud scheme
9.5.2022
“Capuci operated a fraudulent investment scheme and did not use investors’ funds to mine new cryptocurrency, as promised, but instead diverted the funds to cryptocurrency wallets under his control,” the DOJ stated
Bitcoin Influencer Dan Held Steps Back From Kraken’s Marketing Team
5.5.2022
The soon to be former marketing director will instead focus on a personal consulting gig
Crypto Sports Sponsorship Moves into Fast Lane with OKX F1 Deal
3.5.2022
The crypto industry has stepped up another gear in its race to win the hearts, minds, and some money of sporting fans the world over. Following the news that Crypto.com will be one of the main sponsors of the World Cup in Qatar later this year, the crypto exchange OKX has announced that it...
Bitcoin and Ethereum Keep Failing Near Key Hurdles, ALGO Rallies on FIFA News
3.5.2022
Bitcoin price started a consolidation phase above the USD 38,000 level. BTC attempted an upside break, but it faced sellers near USD 39,200. It is currently (04:06 UTC) trading around USD 38,500 and remains at a risk of more downsides. BTC is almost unchanged in a day and down 5% in a week....
Red Kite Partnering with Evermoon to Lend IDO & Marketing Tools
2.5.2022
Red Kite recently announced a partnership with Evermoon, a feature-rich MOBA game using blockchain technology. The collaboration will see Red Kite promoting Evermoon’s marketing and IDO activities. Both ventures will join forces to develop and promote the project in the crypto market. As a P2E MOVA...
Liverpool FC Mull Bid to Ditch TradFi for Crypto Firm in Shirt Sponsorship Deal
26.4.2022
Liverpool FC has reportedly held talks with at least two crypto-related firms, thought to be a major international exchange player and a blockchain operator, over a deal that could see a crypto firm’s name on the front of its first team shirts from next year....
Read More: Liverpool FC Mull...
Floki Inu resumes controversial ad blitz in London
26.4.2022
The new campaign spanning buses and train stations across the city comes only a few weeks after regulators banned the previous ads from a marketing run Floki Inu conducted in 2021
Samsung Participates in Series A Round That Raised $25 Million for a Metaverse Startup
25.4.2022
A Korean metaverse startup, Doubleme, is said to have raised $25 million in a Series A round that saw the leading South Korean electronics manufacturer Samsung Electronics take part. Capital Raised to Fund Marketing Efforts The South Korean electronics and smartphone maker Samsung is reported...