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Fortune favors the brand: Why crypto marketing fails to live up to hype
26.5.2023
Your brand establishes a bond. Without that bond, your customer base will simply erode more easily
FTC Launches Investigation into Voyager's Alleged Deceptive Crypto Marketing Tactics – Here's the Latest
23.2.2023
The Federal Trade Commission (FTC) has announced that it is investigating the bankrupt crypto lender Voyager Digital for “deceptive and unfair marketing of cryptocurrency to the public.”
The announcement of the investigation came in a filing with the US Bankruptcy Court for the Southern District...
Voyager Being Probed For Deceptive Crypto Marketing, FTC Says
22.2.2023
The US Federal Trade Commission doesn’t want bankruptcy proceedings for the crypto lender to halt its investigation
Crypto Marketing Needs to Change. Let’s Make 2023 the Year for Influencer Accountability
17.1.2023
FTX was just like the ill-fated Fyre Festival: a hollow project fueled by mendacious influencer marketing, says Oxygen's Nemo Yang
Bizarre $600K Elon Musk crypto statue marketing stunt falls flat
28.11.2022
Elon Musk has not made any public comments regarding a bizarre $600,000 monument of him as a goat, which was delivered to the Tesla headquarters on the weekend
Dubai issues crypto marketing rules to better protect investors
29.8.2022
Dubai's new Virtual Asset Regulatory Authority requires more clarity and transparency from industry marketers and promoters in order to protect investors
Floki Inu resumes controversial ad blitz in London
26.4.2022
The new campaign spanning buses and train stations across the city comes only a few weeks after regulators banned the previous ads from a marketing run Floki Inu conducted in 2021
Messi Inks USD 20M Deal in Another Crypto Marketing Effort
30.3.2022
Argentine professional footballer Lionel Messi has signed a deal worth over USD 20m to promote digital fan token company Socios.com in another sports-crypto marketing effort.
As part of the deal, Messi will be involved in a promotion campaign for Socios in the 2022 FIFA World Cup, which...
More Than 50 Crypto Marketing Agencies Survived the Crypto Winter
30.1.2020
The cryptocurrency industry has grown exponentially and there are many facets to the blockchain industry. One specific area of expertise that’s grown significantly in the last few years is the expansion of marketing agencies within the blockchain and cryptocurrency space. In 2020 there...
How to Start a Crypto Podcast
23.10.2019
The idea of starting your own podcast is undeniably appealing. Not only do you get to sound off about a topic that’s close to your heart, but if you opt for the host-and-guest format, you get to engage in stimulating debates with interesting people. But before you rush off to order a USB...