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Square Enix Is Developing Its Ethereum NFT Game Symbiogenesis With Animoca Brands
23.4.2024
Animoca is supporting Square Enix’s NFT game “Symbiogenesis” with marketing and partnerships.
The post Square Enix Is Developing Its Ethereum NFT Game Symbiogenesis With Animoca Brands appeared first on Cryptonews
Ripple-Owned Metaco Sees Most of Execs and Marketing Teams Depart: Source
10.4.2024
Vývojáři mobilní hříčky utratili za marketing více, než stojí vývoj velké hry
28.3.2024
Aktuální mobilní hit Monopoly GO! vydělal během pouhých deseti měsíců od uvedení již dvě miliardy dolarů. Samotná hra přitom nepůsobí nijak výjimečně, zákazníky se jí podařilo oslovit především díky silnému marketingu. Za něj společnost Scopely utratila půl miliardy dolarů, což je víc, než stál...
GDA Capital (GDA) Ventures Into the Future of Influencer Marketing, Backs Chirpley as a Key Venture Capital Partner with International Distribution Support
27.3.2024
PRESS RELEASE. Toronto, March 27th — GDA Capital, a prominent player in the digital innovation landscape, proudly announces its strategic move into the realm of influencer marketing by becoming a strategic backer for Chirpley, a groundbreaking influencer marketplace. The partnership includes...
Monopoly Go Spent Almost $500 Million On Marketing, More Than Spider-Man 2's Dev Budget
19.3.2024
Monopoly Go, a single-player mobile board game, launched on April 11, 2023. Since then it has made over 2 billion dollars, been downloaded 100+ million times, and become one of the most popular digital games on the planet. But to reach this point, Scopely, the studio behind the hit game, has spent...
VanEck Fined by SEC for ETF Marketing Blunder
19.2.2024
VanEck has been fined $1.75 million by the Securities and Exchange Commission (SEC) after failure to disclose a social media influencer’s role in the launch of an exchange-traded fund (ETF). In March 2021, Van Eck launched a “Social Sentiment ETF” trading under the ticker “BUZZ.” The ETF tracks...
I Am Hip Hop TV Recognizes Top Web3 Marketing Agency as Unrivaled Media Distribution Expert
16.2.2024
PRESS RELEASE. February 16, 2024 – I Am Hip Hop TV, a pioneering startup dedicated to revolutionizing digital media distribution, announces its strategic approach to enhancing brand visibility and driving engagement across major social media platforms. With a focus aon inciting meaningful...
The Glenlivet Distillery Utilizes NFTs and AI to Market $43,000 Whisky
13.2.2024
Scotland-based distillery The Glenlivet is using NFTs and AI in its marketing strategy to sell whiskey from a 50-year-old collection. The Glenlivet announced on Monday it was planning to auction off the bottles, which have been maturing at its Speyside distillery in Scotland since 1974. Discover...
Kraken Exec Questions Efficacy of Crypto Ads at Super Bowl Despite Global Reach
12.2.2024
Kraken’s Chief Marketing Officer, Mayur Gupta, believes the Super Bowl is no longer an effective avenue for crypto marketing. Speaking before Sunday’s US National Football League championship final, he told FOX Business that Kraken did not buy advertising space in the event because...
NBA, Mark Cuban Sued for Marketing Deals With Defunct Crypto Exchange Voyager
8.2.2024
The National Basketball Association (NBA) is facing a lawsuit over its association with failed crypto exchange Voyager Digital Holdings, with investors alleging losses totaling $4.2 billion. The lawsuit claims the NBA’s involvement in a marketing deal between Voyager and Mark Cuban, former...
Are Airdrops Effective Marketing?
7.2.2024
Everyone likes getting something for nothing, but distributing tokens is only worthwhile if it also attracts longterm builders and users rather than just momentary buzz
Tony De Gouveia’s Journey From Retail Mogul to Network Marketing Pioneer
6.2.2024
Tony De Gouveia started his professional career over 30 years ago, working in his family’s retail business. After taking over operations at 22, he dedicated the next two decades to growing the company into a thriving enterprise. However, after pursuing this passion for so long, Tony began...
If Publishers Want To Charge Players For Early Access, The Servers Have To Work
29.1.2024
Last year, we saw the rise of video game publishers offering a few days of early access to big AAA games for a price. This year, it’s only going to get worse as it seems every large game publisher is holding games hostage and charging players a ransom fee to play a few days early. But what happens...
Thanks To New EU Rules, Fortnite Is Coming Back To iPhones
25.1.2024
Following new European Union rules, Epic announced that it is launching the Epic Games Store on iPhone later this year and will also be bringing Fortnite back to iOS, too. Read more
FINRA Claims Widespread Violations in Majority of Crypto Asset Communications
25.1.2024
Following an examination launched in November 2022, FINRA claims widespread potential violations in the way member firms communicate about crypto assets. FINRA Report Alleges Misinformation in Crypto Asset Marketing In a report released on Jan. 23, the Financial Industry Regulatory Authority...
MailerLite Confirms Breach: $3.3M Lost in Crypto Phishing Attacks
24.1.2024
MailerLite has confirmed reports of the hackers gaining access to customers’ accounts that led to a calculated crypto phishing exploit targeted at popular web3 firms. On Jan 23, the email marketing company released a detailed explanation of the events leading up to the hack and subsequent...
Expert Opinions: Massive Inflows to Follow Spot Bitcoin ETF Approval, Bull Market Questionable
19.1.2024
Talking with Cryptonews, three experts have shared their views on spot Bitcoin ETFs trading volumes. They discussed the initial price drop post-approval, how the US Fed and presidential election could affect the market, BlackRock’s marketing approach, the benefits and downsides of the new product...
BlackRock Wants to Follow Bitcoin ETF With an Ethereum ETF. Marketing It Might Not Be So Simple
16.1.2024
Larry Fink has been talking up a spot ether ETF, but index provider CF Benchmarks sees a conundrum when it comes to selling that product
Game-Changing Subscription Model for Marketing Services Unveiled by Ninjapromo.io
16.1.2024
PRESS RELEASE. Ninjapromo.io, a pioneering force in the web3 marketing landscape, announces the launch of a subscription-based model that is set to redefine the dynamics of client-agency collaborations. This innovative approach empowers clients to subscribe for a specified number of hours...
Bitcoin ETFs Enable the ‘Mass Marketing’ of a Worthless Asset to Main Street Americans, Says Better Markets
12.1.2024
An independent nonprofit organization said the U.S. Securities and Exchange Commission’s approval of spot bitcoin exchange-traded funds has enabled the “mass marketing of a known worthless, volatile, and fraud-filled financial product to Main Street Americans.” The organization...