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Blending the World’s Most Successful Loyalty Program With Web3
5.12.2022
The brains behind Starbucks Rewards, which now counts 60 million members worldwide, is back to design Starbucks Odyssey, a Web3 loyalty program. That's why Adam Brotman is one of CoinDesk’s Most Influential 2022
Near Foundation Joins Processed Foods Giant Grupo Nutresa to Unveil Web3 Loyalty Program in Latin America
30.11.2022
It is the first open source loyalty program using the NEAR protocol and aims to reach one million consumers throughout Latin America
Soros-Backed Argentine Neobank Uala Launches Cryptocurrency Trading Services
8.11.2022
Uala, an Argentine neobank backed by George Soros, has launched cryptocurrency trading services for its users in Argentina. Customers of the company with the highest loyalty levels are now able to trade, purchase, and sell bitcoin and ether through Uala’s platform. The service is expected...
Brazil-Based Neobank Nubank to Launch Own Cryptocurrency as Part of Loyalty Program
20.10.2022
Nubank, one of the largest digital banks in the world, has announced it will issue its own cryptocurrency during the first half of 2023. The currency, called Nucoin, will be issued on top of Ethereum with the help of Polygon, a second layer that allows users and developers to take advantage...
Nubank to launch loyalty tokens on the Polygon blockchain
19.10.2022
Dubbed Nucoin, the token creation process will receive collaboration from 2,000 clients in the following months
Zak Manhire on Web3 Loyalty, Memberships and Fr0ntierX | Ep. 165
12.10.2022
In an exclusive interview with cryptonews.com, Zak Manhire, Co-Founder of Fr0ntierX, talks about Web3 loyalty, fractionalizing subscriptions, and making customers feel like shareholders....
Read More: Zak Manhire on Web3 Loyalty, Memberships and Fr0ntierX | Ep. 165
PlayStation Could Reward Big Spenders With Better Customer Support
29.9.2022
PlayStation Stars, a free-to-join rewards program Sony announced in July, is being gently rolled out to the whole world—it’s currently live in Asia, will reach the Americas on October 5, and Europe, Australia, and New Zealand will receive the service on October 13. Not as gently, PlayStation might...
Starbucks to Offer NFT-Based Loyalty Program Alongside Polygon
12.9.2022
Starbucks is to offer a non-fungible token (NFT)-based loyalty program with the blockchain technology provided by Polygon
Latam Giant Mercado Libre Launches Mercadocoin in Brazil
20.8.2022
Mercado Libre, a leading Latam-based e-tailer, has announced the launch of its own token, called “Mercadocoin,” for Brazilian customers. The token will be the main reward of a loyalty program on Mercado Libre’s platform and will be awarded to customers that purchase certain...
Starbucks teases Web3 rewards program to attract new customers
4.8.2022
“This will create an entirely new set of digital network effects that will attract new customers and be accretive to existing customers in our core retail stores,” said interim CEO Howard Schultz
Canadian taco franchise uses NFTs for customer loyalty program
3.8.2022
A Canadian restaurant franchise is putting their customer loyalty program on the blockchain through a new Tenacious Tacos NFT collection
The Power of Loyalty Points and the Importance of Getting Them Right – Dennis Jarvis, CEO of Bitcoin.com
1.8.2022
Prominent DeFi projects such as Uniswap, Curve, Aave, and MakerDAO declined in ETH terms since at least Q1 2021. Some see this as a fundamental failing of DeFi protocols to capture value and an inability to create moats. There are questions whether the composable and open nature of crypto prevents...
TSX-Listed Voyager Digital ‘Temporarily’ Suspends Trading, Deposits, and Withdrawals
1.7.2022
After the TSX-listed Voyager Digital revealed that it was owed $655 million from Three Arrows Capital (3AC), the company secured a $500 million credit line from Alameda Ventures in order to “safeguard customer assets.” Five days later on July 1, Voyager announced the crypto company...
Cappasity to Launch the Solution for Creating NFT-Based Loyalty Programs
29.6.2022
PRESS RELEASE. SANTA CLARA, CA, June 29, 2022/ — Cappasity provides solutions for 3D digitizing of products for online stores and classifieds. Soon, the platform will offer an NFT service, allowing store owners to create a new communication and marketing channel with their customers....
KryptoPips Creates the World’s First Multi-Broker Rewards Coin to Reward Various Trading Activities and Deliver Client Value
5.6.2022
PRESS RELEASE. KryptoPips, the world’s first multi-broker rewards coin, allows brokers to reward their clients for participating in various trading activities. As key drivers of customer loyalty, the rewards coins will enable brokers to acquire new customers and maintain existing ones...
How NFTs Will Drive the New Wave of Consumer Loyalty
26.5.2022
NFTs and cryptocurrencies have the promise to build deeper relationships between companies and their customers
Mastercard Adds Crypto Consulting Service in Latest Effort to Boost Cryptocurrency Adoption
17.2.2022
Payments giant Mastercard is expanding its payments-focused consulting service to include cryptocurrency. It covers “a range of digital currency capabilities, from early-stage education, risk assessments, and bank-wide crypto and NFT strategy development to crypto cards and the design...
Michael Jordan and Son Reveal First Tech Venture, Heir Platform to Feature NFTs and Leverage Solana
15.12.2021
The legendary former professional basketball player Michael Jordan and his son Jeffrey Jordan have revealed they are getting into blockchain and Web 3.0 technology, according to an announcement published on December 15. The father and son duo’s first tech venture is called Heir Inc.,...
Landry’s Restaurant Group to introduce Bitcoin loyalty program
10.11.2021
Landry’s Select Club members will be able to earn Bitcoin-centric rewards points at 500 restaurant locations around the United States
Q3 NFT Report Shows Non-Fungible Token Markets ‘Are in Phase of Dynamic, Unstoppable Growth’
6.11.2021
Non-fungible token (NFT) assets have seen significant demand since the beginning of 2021 and third quarter statistics show that key indicators have continued to rise. Just recently nonfungible.com published its Q3 2021 NFT Quarterly Report which shows active wallets increased, the number of...