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X Launches ‘AI Audience’ for Advertisers, Promises Precision in Targeting
10.5.2024
The business account for the social media platform formerly known as Twitter, now referred to as ‘X,’ announced a new artificial intelligence (AI)-enhanced feature for advertisers called “AI Audience.” This feature enables advertisers to define their target audience in brief...
X launches AI-curated audiences for advertisers
10.5.2024
X introduces the means for advertisers to define target audiences, while X's AI generates relevant user pools
EA Considering In-Game Ads (Because It Went So Well Last Time)
8.5.2024
Electronic Arts, the publisher of most sports games on the market, Battlefield, Mass Effect, and plenty of other huge franchises, is considering putting ads inside its video games as another source of revenue. This isn’t the first time the company has done this, but given how poorly it’s gone...
TON-Based Economy Starting to Take Root in Telegram, TON Foundation Says
16.4.2024
The Open League program, announced on April 1, is bringing users on-chain in "unprecedented numbers," TON Foundation's Justin Hyun said
UK Watchdog Clarifies Rules for Memes and Finfluencers in Social Media Promotions
28.3.2024
The UK’s FCA on Tuesday issued new guidelines for financial services promotions on social media. These apply to formats like memes, reels, and gaming streams, highlighting the need for fairness and avoiding any misleading information.
The post UK Watchdog Clarifies Rules for Memes and Finfluencers...
Toncoin to Be at the Center of Telegram’s New Ad Monetization Strategy
2.3.2024
Toncoin, a top 20 cryptocurrency project, will be used by Telegram, the messaging platform, as a payment tool for its new advertisement strategy. Pavel Durov, founder and CEO of Telegram, stated that toncoin would facilitate payments for customers of its advertising platform, announcing that...
Telegram to Launch Advertising Platform Using TON Blockchain
29.2.2024
The Telegram Ad Platform will officially launch in March to advertisers in nearly 100 countries.
The post Telegram to Launch Advertising Platform Using TON Blockchain appeared first on Cryptonews
The 31 Best Super Bowl LVIII Commercials, Ranked From Solid To Iconic
12.2.2024
Super Bowl LVIII, with its thrilling overtime finish and luxury box shots of Taylor Swift and Blake Lively, has come and gone, and so now we must honor those generous corporate patrons who shell out millions so Tom Brady can stay on television. This is all we have, for the staff of The A.V. Club...
Googles Updates Advertising Policy for Crypto, Allows ETF Ads
30.1.2024
Google has finally executed an advertising policy update announced in December, allowing some cryptocurrency finance products, like the recently approved bitcoin ETFs, to include sponsored links on its platforms. Consequently, some bitcoin ETF issuers, like Vaneck and Blackrock, are already posting...
Better Market CEO Points to Crypto Market Abuses as Reasons for FDIC Rule Amendment
21.12.2023
Source: Pixabay / tombark Better Market CEO lambasts frequent market abuses and false advertising strategies of digital asset firms as a major reason for the Federal Deposit Insurance Corporation’s (FDIC) rule change to protect investors. In a Dec 20 press release, the CEO reacted to the official...
Google Ad Change Policy Specifically Targets Cryptocurrency Coin Trusts – Here’s the Latest
11.12.2023
Source: Pixabay Silicon Valley tech giant Google is updating its crypto ad policy to improve its advertising standards, effective January 29, 2024. The revision, specifically, targets Cryptocurrency Coin Trusts – a financial product allowing investors to trade in trusts holding large cryptocurrency...
Spotify Wrapped Has Us Minmaxing Music Like A Game
30.11.2023
It’s that time of year again. Today, November 29, Spotify users all over are sharing their year-end “Wrapped” recaps, which try to sum up your past year of musical taste by giving stats and rankings on your most-listened-to artists and songs, alongside a sleek graphic to share on all your socials....
Spanish Watchdog Initiates Sanctions Against Miolos for Violating Crypto Ad Rules
9.11.2023
Source: Pixabay The National Securities Market Commission (CNMV) of Spain has opened its first crypto infringement case against local technology provider Miolos. CNMV, the Spanish securities markets regulatory body, released an agreement on Wednesday, announcing “sanctions proceedings” against...
5 Strategies for Acquiring Users On-Chain
6.11.2023
From airdrops to advertising, CoinList's Alex Topchishvili examines the effective ways crypto projects entice crypto traders to become longterm customers
UK Regulator Publishes Guidance for Crypto Marketing Regime
2.11.2023
The Financial Conduct Authority’s new ad regime took effect in October
Russian telecoms giant MTS announces ads service targeting Telegram users
17.10.2023
Telegram denies that it has entered any advertising-related agreements with Russian companies
Binance Announces UK Domain Compliant With New Crypto Promotion Rules
7.10.2023
Crypto trading giant Binance has launched a new domain for U.K. customers under Britain’s updated regulations for financial promotions. The exchange will offer retail users in the country only those products and services that comply with the latest rules for crypto marketing. Binance Marketing...
Crypto Exchange Bybit 'Exploring All Options' to Stay in UK: CEO
14.9.2023
Companies like Luno and PayPal have halted certain crypto operations in the country in response to regulations set to take effect next month
Google Chrome launches built-in user tracking for advertisers
11.9.2023
Chrome’s Privacy Sandbox tracks users’ behavior within the browser instead of relying on third-party cookies
FTX Looking to Recover Millions Paid to Athletes and Sports Clubs
10.9.2023
Advisers working for FTX have analyzed if some payments made by the failed crypto exchange to sports stars and organizations can be returned. The money went to celebrity athletes, including basketball legend Shaquille O’Neal, and sports teams like the NBA’s Miami Heat and Formula 1’s Mercedes under...