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Nike is Releasing Its First Digital Sneaker Collection on .Swoosh
18.4.2023
The virtual sneaker, called Our Force 1, is a play on the brand's iconic Air Force 1 design
The 'Lebron James' PlayStation 5 Looks Bad!
2.3.2023
They were never headline news, but Sony did a pretty good job throughout the PlayStation 4's lifespan of releasing custom consoles. You know the drill: it’s a regular PlayStation 4 inside, but the case would be a new colour, or there’d be a fancy faceplate with a game’s logo or piece of art...
Gorgeous Pokémon, Anime Sneakers Are Too Good For Nike
1.3.2023
While Nike likes to dabble in the out-and-out nerd market sometimes, from Doraemon to Hello Kitty, for the most part the company likes to keep its collabs subtle, and has not worked with Nintendo for a long time. Meaning it will likely never officially release shoes this nice.Read more
NBA Star Is Releasing A Naruto-Themed Pair Of Jordans
7.2.2023
While we’ve known for a while that New Orleans Pelicans star Zion Williamson loved anime, things are about to get a little more serious with the release of an upcoming pair of sneakers.Read more
Nifty News: Porsche ends 'low effort' NFT mint early, Oreo dunks into the Metaverse and more
25.1.2023
Porsche’s first foray into NFTs appears to have flopped after recording underwhelming sales and was heavily criticized by the community
Nike’s NFT Brand RTFKT COO Gets Hacked, Loses Nearly $200,000 in NFTs – Here’s What Happened
4.1.2023
RTFKT COO Nikhil Gopalani has fallen victim to a "clever" phishing scheme that drained almost $200,000 worth of NFTs from his wallet.
In a Tuesday tweet, Gopalani said that he lost his collection of NFTs, which included Clone X NFTs and items from other collections, to a scammer in an apparent...
4 ‘emerging narratives’ in crypto to watch for: Trading firm
26.12.2022
The crypto trading firm sees NFTs becoming more intertwined with brand IP, while Web3 apps with "real world utility" gain traction
FTX Collapse Has Rekindled Security and Reliability Concerns for Web3 Projects Says Marketing Expert
17.12.2022
The fallout from the collapse of failed crypto exchange FTX is forcing Web3 brands, and projects previously focused on managing the public’s perception, to concentrate on fighting for their very legitimacy, Laura K. Inamedinova, a Web3 marketing expert, has said. Besides just trying...
Nike Launches Web3 Platform Offering Virtual Apparel and Other NFT-Based Products
15.11.2022
Sportswear giant Nike has launched .Swoosh, a new Web3 platform that will be used to launch virtual apparel like t-shirts and sneakers for avatars.
Nike became one of the biggest fashion-world players in Web3 in mid-December last year when the company acquired RTFKT, a virtual sneakers company...
Nifty News: Nike unveils NFT platform, Steve Jobs' sandals sell for $200K and more
15.11.2022
A one-of-a-kind NFT of the Birkenstocks sandals worn by Apple co-founder Steve Jobs at various times during his life has sold for over $200,000
Adidas Is Turning Homer's 'Walking Into The Bushes' Meme Into A Sneaker
28.10.2022
It hasn’t been a great month for Adidas, but if the German sportswear giant can be counted on one thing these days (or over the last 20 years), it’s finding ways to squeeze some cash out of licensed sneaker deals. Next up: The Simpsons.Read more
The Story Of Nike's Street Fighter Sneaker And Its Botched Release
17.8.2022
Evo Moment 37 is one of the most famous showdowns in video game history, a comeback so incredible that even those of you who know nothing about fighting games have probably seen it at some point. It’s so important, in fact, that to mark the occasion, a few years back Nike started working on a shoe...
Ethereum Co-Founder Vitalik Buterin Criticizes Corporate Metaverse Attempts — ‘Anything Facebook Creates Now Will Misfire’
1.8.2022
On Saturday, the co-founder of Ethereum, Vitalik Buterin, took to Twitter and gave his perspective on the “existing corporate attempts to create the metaverse.” Buterin noted that a metaverse will happen, but he doesnt believe the current corporate metaverse attempts are going...
Initial D x Nike Dunks Are Just Lovely
8.7.2022
While the Dunk craze is surely reaching its saturation point—I was in Sydney earlier this week and it felt like 40% of kids were rocking Pandas—there’s always room for innovation and amazing design work on the decades-old shoe. It just doesn’t always have to come from Nike themselves.Read more
Nifty News: NFT and Web3 gaming console to launch in 2024, Chinese firms to check ID for NFT buying, and more
5.7.2022
The console's creators say it will be compatible with eight blockchains and have its own digital wallet, token, and marketplace, with a prototype coming in “a few months.”
Nifty News: “Blue-chips” halve in value, free-to-mint “Goblintown” volume surges, Nike buys another ENS domain
30.5.2022
Data on the most well recognized nonfungible token (NFT) projects show that key metrics have fallen with floor prices and market capitalization over the past month
Nike's Official Hello Kitty Sneakers Are Perfect
22.4.2022
I’ve written before how I’m a huge fan of Nike’s subtle “tributes” to things they don’t actually hold the license for, the latest example being a line of Prestos based on Star Wars characters like Boba Fett. These upcoming Hello Kitty sneakers, though, are the real deal.Read more
'$1T opportunity': JPMorgan becomes first major bank in the Metaverse
16.2.2022
JPMorgan is officially the first major bank in the Metaverse, having opened a virtual lounge in blockchain-based Decentraland in an effort to capitalise on a “$1 Trillion” market opportunity
Sneaker Giant Nike Sues Online Retailer for Selling Unauthorized Nike Shoe NFTs
7.2.2022
Nike has filed a lawsuit against an online reseller using unauthorized Nike shoe images in non-fungible tokens (NFTs). “Those unsanctioned products are likely to confuse consumers, create a false association between those products and Nike, and dilute Nike’s famous trademarks,”...
NFT battles: Nike takes seller of unlicensed NFT sneakers to the court
4.2.2022
StockX is an online reseller estimated to be worth $3.8 billion, and NFT sneakers in dispute are still online