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GTA 6 skutečně na podzim vyjde, ujišťuje vydavatel. V létě rozjede marketing a s krabicovkami se počítá
4.2.2026
Over 60% of crypto press releases are linked to high-risk or scam projects, study finds
4.2.2026
Crypto press release services often provide misleading marketing content, creating an illusion of legitimacy by placing unverified announcements alongside legitimate news
GTA 6 Still Confirmed For November With Summer Marketing Blitz Planned
3.2.2026
Take-Two Interactive seems confident that Rockstar's big open world sequel is arriving later this year
The post <i>GTA 6</i> Still Confirmed For November With Summer Marketing Blitz Planned appeared first on Kotaku
No Rest For The Wicked Will Cost As Much As Baldur’s Gate 3 When It Leaves Early Access: ‘I’m Not Trying To Do Any FOMO Marketing Here’
29.1.2026
The action-RPG is currently on sale after a breakout free-to-play weekend
The post <i>No Rest For The Wicked</i> Will Cost As Much As <i>Baldur’s Gate 3</i> When It Leaves Early Access: ‘I’m Not Trying To Do Any FOMO Marketing Here’ appeared first on Kotaku
Fortnite Creators Are Using Women To Chase Clout And Make Money
20.1.2026
Creators like Team Hive and others are blurring the line between developer and spokesperson
The post <i>Fortnite</i> Creators Are Using Women To Chase Clout And Make Money appeared first on Kotaku
Kaito to sunset 'Yaps' as X cracks down on InfoFi apps, token falls 17%
15.1.2026
The crypto analytics firm is replacing its reward-driven social product with a more selective creator marketing platform after X revised its API policies to curb spam
The Division Might Be Getting Exactly What Destiny Fans Have Long Wanted
13.1.2026
Marketing for an unannounced Definitive Edition of the 2013 shooter is already out in the wild
The post <i>The Division</i> Might Be Getting Exactly What <i>Destiny</i> Fans Have Long Wanted appeared first on Kotaku
Who won Steam's 'Best of 2025' revenue rankings?
6.1.2026
We look at multiyear trends, too. Also: paid marketing analysis & lots of news
Bybit returns to UK with 100 crypto trading pairs after 2-year break
19.12.2025
Bybit exited the U.K. in 2023 following a tightening of rules around the promotion and marketing of crypto services
Gemini Slumps After Missing Earnings Estimates in First Report Since IPO
11.11.2025
Despite revenue doubling to $50.6 million, Gemini posted a $159.5 million net loss due to high marketing and IPO-related costs
Company Used Fake Reddit Posts To Advertise Game, Then Deleted The Evidence
10.11.2025
Trap Plan CEO: 'Most players didn’t even realize they were part of a marketing effort.'
The post Company Used Fake Reddit Posts To Advertise Game, Then Deleted The Evidence appeared first on Kotaku
Bitget Appoints Ignacio Aguirre Franco as Chief Marketing Officer to Drive Global Growth and UEX Evolution
10.11.2025
This content is provided by a sponsor. PRESS RELEASE. Victoria, Seychelles, November 10, 2025—Bitget, the world’s largest Universal Exchange (UEX), has strengthened its leadership in global brand narrative and user engagement strategy with the appointment of Ignacio Aguirre Franco as its...
Miliarda dolarů jen za marketing. Herní firmy utrácejí peníze jako o život
9.10.2025
Část herních společností neustále nafukuje rozpočty projektů, aby přilákala co možná nejvíce zájemců. A v některých případech už to jsou opravdu astronomické částky. Sestavili jsme žebříček dvaceti nejnákladnějších her, co se vývoje a marketingu týče
BTCFi’s Big Problem: 77% of Bitcoin Holders Haven’t Even Tried It, Says Survey
5.10.2025
A new GoMining survey shows Bitcoin finance has a marketing and trust problem — despite packed conferences and venture funding, most holders are staying away
Switch 2 Accessory Maker Reaches ‘Confidential Settlement’ With Nintendo Over Infamous Leaks
9.9.2025
Genki agrees to ditch its cheeky Switch 2 co-marketing antics
The post Switch 2 Accessory Maker Reaches ‘Confidential Settlement’ With Nintendo Over Infamous Leaks appeared first on Kotaku
BTCC Marketing Executive: Reputation and Research Now Drive Athlete Crypto Deals
6.9.2025
The landscape of crypto-sports partnerships has shifted from impulsive endorsements to a more strategic and reputation-focused approach. Aaryn Ling of BTCC Exchange emphasizes the importance of athletes understanding the projects they endorse. A New Era for Crypto-Sports Endorsements The world...
Gears of War: Reloaded Has Major Steam Issues And Microsoft Is Investigating
27.8.2025
The PC remaster of the classic third-person shooter lacks split-screen despite previous marketing materials suggesting it would be included
The post <i>Gears of War: Reloaded</i> Has Major Steam Issues And Microsoft Is Investigating appeared first on Kotaku
Addressable Launches User Radar to Enhance Web3 Marketing
13.8.2025
Addressable, a Web3 marketing platform, has announced the launch of User Radar, a unified dashboard designed to enhance marketing campaigns by providing insights into user behavior. This new tool, accessible via the Addressable dashboard, analyzes both onchain and offchain activity, transforming...
Alan Wake Devs Plan A Big Relaunch For Failing Co-Op Flop
12.8.2025
A major update and new marketing campaign intend to save FBC: Firebreak
The post <i>Alan Wake</i> Devs Plan A Big Relaunch For Failing Co-Op Flop appeared first on Kotaku
The 2025 Rulebook: Crypto Marketing Do’s and Don’ts
30.7.2025
Crypto marketing has evolved – has your strategy kept pace? From token launches to long-term growth, here’s a practical guide to what it takes to succeed in 2025. The days of anything-goes crypto are over. And honestly, the people watching this space now are a different crowd. In 2025, memes...